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Training videos are a lasting investment. A well-made course can serve new employees, customers, or clients for years, so the production choices made at the start matter. Two popular routes now sit side by side: live capture with a real presenter on camera, and AI avatar videos built from a script and a digital human. Each approach changes how fast a project moves, how much it costs to refresh, and how the audience connects with the material. Neither option is objectively bes

Photo by Miguel González on Pexels Delivering the same training session again and again drains time, energy, and money. Every repeat workshop requires a trainer to be present, a room to be booked, and employees to step away from their desks. This is why many organisations are moving towards professional video production for training. A single, well-produced video can be viewed hundreds of times by different employees, in different locations, without any additional delivery c

Customers have more choice than ever, and nearly 9 in 10 adult consumers around the world say trust is an important consideration when they buy a brand. A written case study can build credibility, but a video case study does something a PDF cannot: it holds attention, shows real customer emotion, and turns a success story into a narrative people actually want to watch. Done well, case study video conversion becomes a reliable source of new business. This guide walks through t

When you press play on a training video, what keeps you watching? Sometimes it is the clarity of the instructions. Sometimes it is the pacing. But more often than not, it is the person on screen. A real face, a real voice, a genuine sense of human presence. We naturally prefer to see faces, just as we do in real life, and that preference makes people the most powerful element in any training video. The Natural Pull of a Human Face Humans are social creatures. From the moment

Creating an online course is only half the journey. The harder half is selling it. Trainers and coaches often arrive at our studio with finished courses that nobody has seen, and the reason is almost always the same: they spent months on production and almost no time on marketing. This guide draws on real experience producing online courses for trainers, coaches, and small businesses through our video production work in London and Manchester. It also reflects the habits of cr

When planning an educational video, one of the first decisions you face is whether to use animation or live-action footage. Each approach comes with distinct strengths and limitations, and the right choice depends on your subject matter, audience, budget, and production goals. This article compares animation vs live action educational video formats so you can make an informed decision for your next training or learning project. What is the Difference Between Animation and Liv

Producing a training video that actually teaches requires more than just pressing record. The way you plan, script, and capture your content directly affects how well your audience learns and retains the information. Whether you are creating onboarding material for new employees, compliance training, or professional development courses, these educational video production tips will help your team get the best results. At MotionFish Media Project, we specialise in helping train

Corporate training videos are one of the most effective ways to onboard new team members and build the skills of existing staff. With 83% of employees preferring to learn through video rather than reading documents, getting your on-camera delivery right matters. Whether you are recording a compliance tutorial, an onboarding module, or a short microlearning clip, how you present yourself on screen directly affects how well your audience retains the information. Here are practi

Compare elearning vs video courses to decide which format suits your training goals. Learn key differences, benefits, and how to combine them effectively. When you are planning a new training programme, one of the first decisions you face is whether to build a traditional eLearning course or produce a series of video courses. Understanding the elearning vs video courses debate helps you match the delivery method to your learners’ needs and your instructional goals. ELearning

Creating a training video series that people are willing to pay for requires more than just recording yourself talking. A well-thought-out plan turns scattered ideas into a cohesive learning experience that delivers real value. Whether you are building your first online course or expanding an existing library, planning each video with intention will help you attract and retain customers. This guide covers the core steps you need to take to plan a training video series that wo

Expert trainers who create online courses understand that high‑quality video production can make the difference between a course that keeps learners engaged and one that loses their attention. Professional online course video production involves careful planning of camera work, lighting, sound design, and editing to deliver clear, polished content. Whether you plan to produce videos yourself or work with a professional team, understanding the core elements of production helps

Businesses across the UK are turning to corporate training video production to improve employee onboarding, compliance training, and customer education. Video-based training delivers information in a format that is easy to revisit and more engaging than written manuals. Research shows that viewers retain 95% of a message when they see it in a video, compared with just 10% from reading text. In addition, video-based corporate training boosts knowledge retention by 25% to 60%.

I visited a client's webpage recently and noticed they're selling their course for £250. It's not cheap.But something bothered me.I knew the value in that course was way higher than the price reflected.

Everyone is talking about how video is great. Video on YouTube, Facebook video, Facebook Live, LinkedIn you name it, but which videos are...

Let's face it, one of the biggest mistakes you can make is not creating videos because you think you're no good on camera. Maybe you're a perfectionist, or you hate those um's and those uh's. Or maybe it's the way you look, you just don't think you communicate a charismatic, professional or credible vibe. Or maybe you're just worried about what people say. Some people just cringe and go off to dig a hole at the sound of their own voices. Does any of that sound familiar? We

Have you ever bought something without having seen it? I'm not talking about an online product on Amazon or eBay. I'm talking about something that you purchased and you didn’t see what you were buying. You don't think you have? I'm sure you have. When was the last time you went to the cinema to see a film? I read somewhere that the founders of Hollywood loved the idea that in the movie business customers buy tickets before they've seen the product – the film. Great concept,

If you're not seeing any results with your video marketing, you're probably creating the wrong type of video. Most people don't see a...

We’re starting to work on a new set of video tips and after lengthy discussions on where to film them (in the office, outside or in a...

We gets lots of people asking us for advice on how to film video, especially when it comes to DSLR cameras. So I came across this...

Recent statistics show that watching video is now a mainstream activity and that more people are viewing online video than ever before....